Leroy: When AI stops being a buzzword… and becomes a real lever!

Last January, we launched an internal AI agent at illuxi that we call Leroy.

The goal was simple: respond faster, better, and at scale to our learners’ requests.

With close to 290,000 learners on the platform over the past year, one thing is clear: support requests are not decreasing—they are structurally increasing.

Industry benchmarks are well known:

  1. A high-performing SaaS platform typically keeps support volume below 10% of active users per month (Fullview)

  2. Around 8% of ARR is spent on support and customer success (SaaS Capital)

    The real question wasn’t “should we automate?” The real question was: how do we do it without degrading the customer experience?

 

The Real Challenge: It’s Not AI, It’s Data

An AI agent is not intelligent by default.

It’s only as good as what you feed it.

Since November, the real work has been: structuring our answers, documenting frequent cases, standardizing processes, and continuously enriching our knowledge base.

Leroy isn’t “smart.” He’s well trained.

 

The True Cost of Support

Take a simple example: “I forgot my password.”

It takes only a few minutes to answer.

But the real cost lies in the interruption.

A study by Gloria Mark (University of California) shows it takes on average 23 minutes to regain focus after an interruption.

Internally, we use a conservative assumption of 15 minutes per request.

At a fully loaded cost of $75/hour, that’s $18.75 per 15-minute block.

 

Our Reality After One Month of Optimization (February 2026)

We handled 810 support requests.

Without AI (100% human model): 810 × 15 minutes = 202.5 hours, 810 × $18.75 = $15,187, for an estimated total of ~$15,200.

And that’s theoretical. In reality, no employee is 100% productive—interruptions, meetings, and cognitive load increase the real cost.

 

Cost with Leroy + 1 Human

Breakdown: 421 requests handled by Leroy, 389 escalated to a human.

AI portion: $345 USD (support software) + $370 USD (AI usage) ≈ $950 CAD.

Human portion: 97.25 hours at $25/hour (outsourced) ≈ $2,500 CAD.

 

Total Cost with AI

$3,450 CAD

 

Results

Cost without AI: ~ $15,200

Cost with AI: ~ $3,450

Savings: over $11,700 in a single month (February 2026)

And that doesn’t include 24/7 availability, faster response times, reduced friction, and freed-up time for the team.

 

Leroy, in Practice

This wasn’t a complex project.

No massive budget, no oversized team, no endless timeline.

Just a real need, existing data, and disciplined execution.

 

The Real Question

It’s not “how do we do AI?”

It’s: where are your simplest operational frictions—and how do you eliminate them?

 

What’s Next

Leroy is just the beginning.

Next steps: enrich the knowledge base, improve resolution rates, optimize human escalation, and expand use cases.

 

The Goal

Not to replace humans, but to free up time where it creates the most value.

 

Conclusion

Applied AI is not a promise.

It’s a concrete, measurable, and accessible lever.

Leroy is a simple example—and most importantly, a repeatable one.

The Future Depends on Continuous Learning

We are living in a complex era where technologies, consumer preferences, and global trade rules are evolving rapidly.

In this environment, adaptation is no longer optional — it is essential. The most forward-looking countries are finding ways to thrive despite this uncertainty. Global powers like China and the United States have seen their productivity surge over the past decade.

Meanwhile, here at home, productivity is stagnating. Canada ranks near the bottom among OECD countries. Not a position we should accept.

At a time when adaptation is critical, the reality is concerning: only 29.7% of Canadian workers have participated in job-related training over the past 12 months — despite the accelerating pace of technological and organizational change.

Some point fingers at government. “The Trudeau years.”

But the government’s role is only part of the equation. The real responsibility lies with us — entrepreneurs, decision-makers, and leaders.

 

A Strong Yet Underutilized Ecosystem

 

The formula is clear: to generate more value per hour worked, organizations must combine capital investment, research and development… and training.

On this last point, Canada is actually well-positioned. We benefit from strong institutions, generous R&D tax credits, world-class universities, and a wide range of continuing education programs.

And yet, it’s not enough.

According to the Future Skills Centre, Canadian companies invest only about $250 per employee per year in training — roughly three times less than the OECD average of $750.

Even among companies that invest more, spending is often uneven. A small group of employees receives high-value training, while the majority receives none.

Across the private sector, two out of three employees receive no training each year. In construction, that number drops to less than 10%.

 

Charting the Path to Canadian Prosperity

 

The barriers are well known: organizational culture, cost constraints, and the challenge of identifying relevant training.

But in a world where nearly one in two workers could be impacted by new technologies by 2030, these excuses can no longer stand.

This applies to large corporations, SMEs, and the public sector alike. Everyone shares the responsibility — and the opportunity — to build a culture of productivity.

And productivity doesn’t happen by chance. It is driven by investment, research, and education.

Canada has seen a strong increase in graduation rates over the past 30 years. That is a strength — one we must leverage more aggressively.

In times of uncertainty and disruption, like those currently affecting many industries, the opportunity to invest in training becomes even more powerful. These are the moments that define long-term competitiveness.

The opportunity is there.

The tools, platforms, and providers are ready.

Now, it’s time to act.

 

By Francis Gosselin, Ph.D., ASC

Consultant, economist, and speaker since 2009, Francis supports strategic planning and leadership development initiatives, as well as the delivery of economic analyses across a wide range of industries. He has extensive international experience, having led strategy, research, and training mandates in Europe, Asia, and North America.

illuxi featured in AWS Case Study: A Made-in-Canada EdTech Success

We’re proud to share that Amazon Web Services (AWS) has officially published a case study on illuxi, highlighting our rapid growth, cloud resilience, and strategic partnership with Unicorne, a leading Quebec-based AWS Advanced Partner.

Building a 100% Canadian Cloud Infrastructure

As digital sovereignty and compliance become critical issues for Canadian institutions, illuxi partnered with Éric Pinet and the team at Unicorne to build a fully Canadian-hosted infrastructure on AWS—secure, high-performing, and ready to scale with our growing user base of over 250,000 active learners per month.

“Every new client brings thousands of new learners. We needed a platform that grows with them—without limits.”

Philippe Richard Bertrand, CEO, illuxi

Key Results at a Glance

Our migration to AWS, powered by Unicorne, delivered measurable impact:

30% reduction in infrastructure costs

100% uptime since the migration

+30% engineering time reallocated to product innovation

Auto-scaling infrastructure via AWS Fargate

Enhanced compliance (SOC 2 Type II) using AWS GuardDuty & WAF

Integrated security incident tracking with Jira

“With AWS and Unicorne, our deployments are smoother and our team can focus on what matters: delivering the best learning experience possible.”

Marc-André Lanciault, Chief Technology Officer, illuxi

A Shared Vision for Canada’s Digital Future

This cloud transformation is about more than just technology—it’s about empowering Canadian organizations with secure, scalable, and ethically hosted solutions that support long-term growth.

“Working with a visionary company like illuxi, which puts learner experience and digital sovereignty at the heart of its mission, allowed us to build an infrastructure that’s both agile and secure.”

Éric Pinet, CEO, Unicorne

 Read the full AWS case study: AWS

Building Ethical and Sovereign AI to Transform Public Sector Training

In an era dominated by rapid advancements in artificial intelligence (AI), conversations about ethical usage, data ownership, and technological sovereignty have never been more critical. At illuxi, we believe that the future of learning depends not only on innovation but also on values deeply rooted in trust, ethics, and national autonomy.

AI in Education Must Be Ethical by Design

AI-powered learning solutions offer unprecedented personalization, scalability, and efficiency. However, they also raise fundamental concerns: Who owns the data? How is it being used? Are AI models trained on culturally relevant content? These questions are especially pressing in public-sector contexts such as education, health care, and government training.

At illuxi, our answer is clear: AI must be developed and deployed ethically from the ground up. This means complete transparency, explainability of AI decisions, and a commitment to fairness, privacy, and inclusivity.

Data Belongs Here – Not Across Borders

We’re proud that illuxiLMS and illuxiHERO are hosted entirely in Canada, with data centers governed by Canadian privacy laws. Our infrastructure is built to comply with strict local standards like Loi 25 in Quebec and PIPEDA federally. This level of data sovereignty provides public institutions with confidence that their information is secure and not subject to foreign jurisdiction.

A Sovereign Approach to Skill Requalification

Through our collaboration with organizations like JACOBB, illuxi is building Canadian-owned intellectual property in artificial intelligence. Rather than outsourcing key components of our platform to international providers, we’re investing in local expertise and homegrown innovation.

Why does this matter? Because Canada will need to requalify more than 6.5 million workers by 2030. We believe the tools we use to achieve this transformation must reflect our own cultural, linguistic, and social context. That means using Canadian-built systems designed with inclusivity, accessibility, and impact at their core.

Let’s Build a Smarter, Fairer Future – Together

Ethical AI is not just a feature – it’s a responsibility. Sovereign technology is not just patriotic – it’s strategic. At illuxi, we’re committed to building a future where learning technology is both intelligent and principled.

If you’re a public-sector leader, an HR professional, or simply someone who believes in ethical, Canadian-made tech, we invite you to learn more about how illuxi is leading the way.

A 5th School Board Chooses illuxi: Advancing the Future of Learning in Education

At illuxi, we believe that knowledge is a collective force. That’s why we’re proud to announce that the Centre de services scolaire des Patriotes has selected illuxiLMS as its official Learning Management System (LMS) for employee training. This new collaboration strengthens our commitment to the education sector and marks a significant step in our continued growth.

With nearly 6,500 employees, the Centre de services scolaire des Patriotes joins a growing network of educational organizations relying on our platform. It becomes the 5th School Board to adopt illuxiLMS, reinforcing our position as a trusted partner for Quebec’s public school service centres.

 

Why do School Boards choose illuxi?

Our platform is built for the realities of the public and education sectors:

  • A bilingual, Canadian-hosted solution that meets the highest security standards.

  • A user-friendly interface that facilitates access to learning paths, testing, certification, and completion tracking.

  • Personalized support, tailored to the needs of training managers and IT teams.

  • Seamless integration with existing tools.

 

Specialized expertise in the education sector

After several years of working closely with the education network, our team has developed deep insight into the sector’s key challenges: staff engagement, compliance with ministry requirements, mandatory training tracking, and accessibility for all employee groups.

Our LMS centralizes training management while offering a simple, effective experience for all users—whether they are teachers, administrative staff, professionals, or support personnel.

 

A shared mission: advancing collective knowledge

We are honored to support the Centre de services scolaire des Patriotes in building a modern and effective culture of continuous learning. Together, we’re helping to create dynamic, skilled, and future-ready educational environments.

illuxi invests $1 million dollars in artificial intelligence to reinvent corporate training

In response to the major shifts in the job market and the growing urgency around workforce reskilling, Canadian tech company illuxi announces a landmark $1 million investment in the development of a generative artificial intelligence platform dedicated to real-time competency development called illuxiHERO. The project, in partnership with JACOBB is a recognized College Technology Transfer Centre (CCTT), aims to revolutionize corporate learning by building AI technology capable of continuously assessing and identifying workforce skill needs and automatically generating tailored learning paths.

 

As more than 6.5 million Canadians will require upskilling or reskilling by 2030 (Brookfield Institute), and over 1 billion workers globally (World Economic Forum), illuxi is stepping up with a Canada-developed, Canada-hosted solution that ensures technological sovereignty and data security.

 

Already in development, the platform will be piloted in select organizations as early as 2025. Its mission: provide Canadian workers with dynamic learning journeys that align with the evolving demands of the job market.

 

Continuous Skill Assessment

The illuxi AI engine performs in-depth diagnostics to identify each employee’s specific skill gaps.

 

Auto-Generated Microlearning

Drawing from an organization’s existing content and resources, illuxi’s platform structures and delivers relevant, modular learning experiences.

 

Adaptive Learning Experience

Learners are continuously reassessed, and their learning journeys are automatically updated based on their progress.

 

Empowering Organizations to Build Smarter Workforces

The AI project integrates directly with the illuxiLMS and illuxiCampus platforms reinforcing the company’s mission to transform how organizations manage learning and development. 

 

We must take ownership of workforce reskilling to remain competitive on the international stage. We need to prevent workforce deskilling, which would only increase our dependency on foreign solutions. It is therefore essential to invest quickly in developing the necessary technologies and ensure their deployment for our workers, our companies, and our economy. illuxi’s AI project aligns perfectly with this vision and represents a key step toward sustainable digital autonomy.” Pierre Marc Johnson, former Premier of Quebec and member of illuxi’s advisory committee

As artificial intelligence continues to reshape industries across Canada, we must make sure it serves our people especially in workforce training and skills development. illuxi’s vision combines private innovation with public value, and this is the kind of leadership that will strengthen our economy, enhance productivity, and help Canadian talent thrive in the age of AI.” Christian Paradis, former federal Minister of Industry and International Development, and member of illuxi’s advisory committee

“Our mission is to help businesses innovate by facilitating the transfer of intellectual property and technological advances into their operational reality. By collaborating with illuxi, we are putting AI at the service of skills development, with a pragmatic and effective approach that truly transforms corporate training.” Chantal Provost, Executive Director of JACOBB.

A structured learning path: The Key to Effective Training!

The Illusion of Unlimited Access to Training: Why Too Many Choices Kill Learning

As the president of illuxi, I remain astonished by how many Canadian public organizations award no-bid contracts to international training platforms.

The main argument behind these decisions? Access to digital libraries with thousands of courses.

On paper, this seems like a great initiative: offering employees a vast selection of training content and allowing them to learn at their own pace. But in reality, this approach is a dead end.

Too Many Choices = Lower Engagement

In his book Vos idées de A à Z, Gaëtan Namouric explains a well-documented cognitive psychology phenomenon: the more choices we have, the harder it is to make a meaningful decision.

Applied to corporate training, this means that having thousands of available courses does not guarantee employees will complete them. Even worse, without a structured learning path, learners become disoriented, waste time, and ultimately disengage.

The Risks of This Approach:

Decreased engagement – Too much content, no clear direction, and no perceived relevance.

No measurable progress – Without a structured path, how can you track real skill development?

Minimal organizational impact – Investing in a massive content library without aligning it to actual employee and business needs is a waste of resources.

When the Most Popular Course Is… “How to Write a Resume”

We recently worked with a public sector organization to analyze how their employees were actually using an international training platform. And guess what?

The most viewed course was: “How to Write a Resume.”

It’s safe to say that these employees weren’t updating their resumes to apply for jobs within their own institution. This speaks volumes about the lack of engagement and the misalignment of training content with real workforce needs.

A Structured Learning Path: The Key to Effective Training

Instead of providing an infinite buffet of courses, a targeted and structured approach delivers far better results. At illuxi, we focus on:

🔹 Aligning training with actual employee roles and responsibilities.

🔹 Creating a logical, progressive learning path that builds skills naturally.

🔹 Using data-driven recommendations and skill assessments to personalize learning.

When training is structured, it fosters organic discussions among employees:

“Have you done the module on time management? What did you think of lesson 4?”

These informal conversations reinforce learning far more effectively than navigating a chaotic, unstructured course catalog.

Data-Driven Learning: A Game-Changer for Training

The key to success isn’t the number of courses available—it’s using data to create coherent, scientifically backed learning paths.

Before choosing an online training library, ask yourself:

🔹 Are the courses aligned with the real needs of my employees?

🔹 Is there a structured learning journey that enhances retention and skill development?

🔹 Can we measure the actual impact of training on employee performance?

Stacking up thousands of courses doesn’t create a skilled workforce. But guiding employees through structured, relevant training leads to measurable success.

So before falling for the illusion that “more is better,” ask the real question:

What training is truly valuable for my organization?

Did you know that illuxiLMS integrates seamlessly with Quickbooks via an API?

Automate Your Accounting Management with illuxiLMS and QuickBooks

In a world where every minute counts, optimizing accounting management is a strategic advantage for any business. For those selling online training, automating invoicing and tracking financial transactions can make a significant difference in terms of efficiency and profitability. That’s why illuxiLMS seamlessly integrates with QuickBooks, one of the most widely used accounting software solutions in the world, thanks to an intelligent and high-performance API.

Why Connect illuxiLMS to QuickBooks?

Selling training goes beyond offering quality content. A rigorous approach to transaction management is essential to maintain smooth accounting, avoid manual errors, and ensure precise financial tracking.

By integrating illuxiLMS with QuickBooks, you can:

Automate invoicing: When a user purchases a training course on illuxiLMS, an invoice is instantly generated in QuickBooks. No more manually entering every transaction!

Synchronize customer contacts: If a new customer makes a purchase, they are automatically added to your QuickBooks database, ensuring smooth and duplicate-free management.

Track payments in real-time: As soon as a payment is made on the platform, it is recorded in QuickBooks, keeping your accounting always up to date.

Simplify tax and currency management: illuxiLMS adapts to different tax regulations and supports transactions in multiple currencies.

Optimize cash flow and financial forecasting: With real-time synchronization, you get a complete and accurate view of your revenue and financial projections.

A Simplified Accounting Management for Maximum Efficiency

Administrative and accounting tasks can be time-consuming and prone to human error. Integrating illuxiLMS with QuickBooks not only helps reduce these errors but also accelerates and automates a key process: tracking payments and transactions.

With a quick setup and an intuitive interface, this integration provides businesses with a turnkey solution to manage online training without wasting time on accounting tasks.

Save Time, Reduce Errors, and Boost Your Profitability

The integration between illuxiLMS and QuickBooks is far more than just a technical connection. It’s a powerful tool for business growth and efficiency, designed to eliminate repetitive tasks and allow you to focus on what truly matters.

With seamless and automated accounting management, you can concentrate on what’s essential: expanding your business and continuously improving your training offerings.

📩 Ready to streamline your accounting management and enhance your profitability? 

Contact us today to learn how illuxiLMS and QuickBooks can transform your financial management! 

 

Surrounding ourselves with the best to aim for excellence: Second meeting of illuxi’s Advisory Committee

At illuxi, we firmly believe that no organization can achieve its ambitions without surrounding itself with the right people. That’s why we are proud to have an exceptional advisory committee guiding us on our growth journey:

Line Beauchamp, advisory committee Chair, former minister and expert in public policy.

Nicole Rouillier, specialist in organizational management and skills development.

Pierre Marc Johnson, former prime minister and expert in international relations.

Christian Paradis, former federal minister and renowned strategist.

Damien Lefebvre, tech entrepreneur and innovator.

This committee, rich in experience and diverse perspectives, plays a pivotal role in validating our strategic direction, challenging our ideas, and supporting our ambitions in the B2G sector.

Their invaluable contribution comes at a crucial time as we work on our groundbreaking artificial intelligence project, poised to revolutionize the future of skills development.

We extend our heartfelt thanks to these outstanding leaders for their commitment and to our management team for their active collaboration.

By relying on the best expertise, we will continue to innovate and move forward. 

The city of Sherbrooke chooses illuxiLMS

We are proud to announce that the city of Sherbrooke has selected illuxiLMS as its official learning management system for the next five years. This achievement reflects our long-standing commitment and solid expertise in supporting municipalities with their workforce training and development.

At illuxi, we firmly believe that investing in municipal employee training directly enhances the quality of services offered to citizens. Well-trained teams mean greater efficiency, improved decision-making, and innovative solutions that benefit entire communities.

Seeing municipalities like Sherbrooke prioritize the continuous development of their employees is both inspiring and encouraging. This commitment ensures that cities remain equipped to face today’s challenges while building a stronger, more connected future for their residents.

With over 11 municipalities now trusting illuxiLMS, we are proud to play a role in empowering municipal teams with the tools they need to thrive and serve their citizens better.

Together, let’s build smarter, more efficient, and resilient communities.